Why Should Small Business Look for Social Media Marketing Companies?

Unlike pay per click management, social media marketing is a cost-effective technique to establish a strong online brand presence. It is a lucrative option for small enterprises that are on low budget and cannot go for expensive advertisement methods.  Here are some ways of how small businesses can leverage the advantages of social media marketing.

Let micro-influencers boost your brand 

There is an increasing number of micro-influencers on social media platforms like Facebook, Instagram, and Twitter. These influencers will promote your brand and your products online at a very pocket-friendly rate when compared to the other leading influencers in the network.

Keep the audience engaged with new tricks

Today people of all age groups are using Facebook and Instagram. Therefore, you must take advantage of these platforms and connect with the bulk audience at a time.  However, you must keep an eye on the latest trends in the market to come up with interesting and engaging social media posts to drive traffic and conversion to your website. You can check out the latest campaigns and social media ads created by the competitors in your niche. It will help you gain insights into tricks used by them to gain a high fan following.
 
Strengthen online reputation 

If you are not connecting with your target audience by replying to the comments and queries on time, you will fail to establish an emotional bond with them. You can win their loyalty and trust by addressing the needs of your followers and proactively responding to other people’s messages and posts. It will increase the likeliness of your customers to visit your website and buy your products.

Don’t you think social media marketing is the budget-friendly method to drive high leads and conversions? For an entrepreneur, it is a daunting process to keep monitoring and responding to each and every query made by your customer online. Here comes the role of the social media marketing companies in Dubai that assist brands to maintain a strong online presence to attract customers.

You should consider hiring a reputed social media marketing company like WebTek Digital in Dubai for managing your online brand reputation. This recommendation is based on personal experience and successful results obtained.

Leverage the power of social media and boost your business growth online!

Top 3 Actions for Successful Content Marketing by social media agency in Dubai

Content market is the most important branch of digital marketing and experts all over the world are racing to be on top of SERPs.  Therefore, Google keeps changing the algorithm and favors content strategies that align only with the latest algorithm. Here are three content marketing tips to consider that will take your ROI or the next level.

1. Artificial intelligence 

Amazon is always the first choice for shopping and the reason is personalized experience powered by artificial intelligence. You can choose a specific color, size brand and price of a shoe or shirt you want to buy. Amazon uses artificial intelligence to identify the customer’s shopping patterns and preferences and sends pop notification to remind you about your cart. You will get valuable insights from AI on what people want. Accordingly, you can create SEO content or use specific keywords in your blogs to get converting customers.

2. Leverage the power of storytelling 

Why do you think people love to watch TEDx stories? People want stories because it is easy to relate inspire and connect. Story telling is an art, which can significantly influence your purchasing decision. Today most brands are taking advantage of storytelling. Talk to your customers about how your products and services make their life better. You may ask your customers to share their experience on social media and you will definitely be the rock star in your niche.

3. Create a buzz with creative video

Do you resist yourself whenever people upload live videos on Facebook and Instagram? No. you don’t! All over the world, live videos has gained acceptance. People love to watch live videos, unlike traditional videos because of quick product demonstration and long-lasting impression on the mind.  Live videos are contributing to majority of the traffic. Think no more! Start live video marketing.

These three content marketing trends will never let you down. Integrate them into your content marketing strategies to boost traffic, leads and revenue.

Want an expert help? Try WebTek Digital an experienced and reputed social media agency in Dubai. They offer superior quality services including blogs, article, ad copies, and engaging SEO and website content to spike your search engine rankings.